How many subscribers do you need to make money on youtube?

• 05 July 2019

Last Updated on February 10, 2024

Are you currently building up your subscriber count with a view to monetizing your Youtube channel?

Want to know how many subscribers you need before you can start bringing in the cash on YouTube?

Then welcome, you’re in the right place.

We’re going to look at how many YouTube subscribers you’ll need to make money.

We’ll also take a look at what type of salary you can expect to earn on YouTube based on the number of subscribers (as well as a few other factors).

Ready to get started?

Then let’s jump straight in.

What’s the magic number?

Do you need millions of subscribers to make decent money on YouTube? Nope.

The fact is, there are plenty of people out there who make a decent income from YouTube without having an enormous number of subscribers.

You do, however, need a bare minimum of 1000 subscribers in order to qualify for the YouTube partnership program which is the program that allows you to monetize your videos.

Of course the more subscribers you have the better, and there are lots of strategies for improving your subscriber count such as using your watermark as a subscribe button and creating a stellar trailer for your channel.

Don’t get me wrong, high subscriber counts will certainly help you to attract cash.

BUT, you should also pay attention to other factors that can influence your ability to monetize.

Ok, what other factors should I consider?

Advertising strategies.


The amount of cash you can make on YouTube can vary greatly depending on which type of ad strategy you are using and how well it fits with both your niche and your audience.

Some options require the ads on your channel to be viewed in full before payments are made, others pay per click.

When it comes to making the most out of your ad revenue, viewer engagement is equally as important as the number of subscribers.

What you are aiming for is a quality community of highly engaged and active audience members.

When viewers are made to feel that they are part of the community, they will be much more likely to be receptive to your ads.

It’s important to have ads that are of interest to your target audience and to have the right number of adds for the length of your video.

Viewing statistics.

What sort of data do you need to keep your eye on in regards to monetization on Youtube?

Well, there are three main areas that you’ll want to focus on. They are:

  1. The number of likes in relation to views.

The number of likes in relation to the number of views gives you an indication of how popular your videos are.

For a video to be worth including ads, you should be getting around 4 comments per hundred views.

  1. The number of comments in relation to views.

The number of comments in relation to views gives you a very good indication of how engaged your current audience is.

Around 5% is a good comment to views ratio, so aim for at least five comments for every hundred views before you monetize each video.

  1. The number of subscribers in relation to views.

Your subscribers to views ratio tells you the percentage of your audience that are watching your videos.

Please be aware that this number can and often does vary greatly between individual videos. A ratio of 14% here is ideal, (Meaning 14% of your subscribers watch your videos) however, in reality, this is not always achievable.

What you can read next